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Facebook Ad Basics and Tips

Facebook Ad Basics and Tips

by Janet E Johnson | Feb 25, 2016 | Facebook Marketing & Advertising, Social Media Marketing

Facebook Ad Basics and Tips on how to Pay Less for your Ads Recently I did an interview on the ‘Blab with Bonnie’ Show.  She asked me a ton of questions about Facebook ads and how to use them. Bonnie had not used Facebook ads before, so she is a newbie to...
Social Media takes Time like Fishing

Social Media takes Time like Fishing

by Janet E Johnson | Jan 27, 2016 | Facebook Marketing & Advertising, Pinterest Marketing, Social Media Marketing

Social Media takes time…compare it to fishing. The infographic below was created by Post Planner to demonstrate the steps it takes to gain a new customer or client using social media. If you expect the business to roll in because your business is on Facebook,...
Add Facebook Pixel to Website – Strategy for 2016

Add Facebook Pixel to Website – Strategy for 2016

by Janet E Johnson | Jan 20, 2016 | Facebook Marketing & Advertising, Social Media Marketing

Add Facebook Pixel to Website is a top strategy I recommend for 2016.  This is one simple piece of marketing that I implement with every new client. You know what? 90+% of them did not even know this was something they should do! That’s why I felt this blog post was...
How to Audit a Facebook Page – Step by Step Guide

How to Audit a Facebook Page – Step by Step Guide

by Janet E Johnson | Dec 1, 2015 | Facebook Marketing & Advertising, Social Media Marketing

How to audit a Facebook Page – Steps for each area Engaging Cover Photo Picture that draws the eyes in Tell a story Fits properly (Make sure you check on mobile to see how it looks there too) 828px wide by 315px high Small amount of text Great Samples: Bauble...
YouTube or Facebook Video Marketing? Which is better?

YouTube or Facebook Video Marketing? Which is better?

by Janet E Johnson | Oct 29, 2015 | Facebook Marketing & Advertising, Social Media Marketing

Which wins for Video? YouTube or Facebook Video Marketing? My answer. Both. There you go. That’s my blog post. 😉 Let’s break each down. YouTube or Facebook Video?   YouTube Pros: Google owns it. Google owns it. Google…oops, I already said that. Since Google owns...
Should you Periscope – To Periscope or not to Periscope

Should you Periscope – To Periscope or not to Periscope

by Janet E Johnson | Jul 28, 2015 | Social Media Marketing

To Periscope or not to Periscope – Should you Periscope? Periscope is the latest craze in the world of marketers and businesses. Is it a craze? Or is it here to stay?   What are the headlines about the Periscope App saying? Periscope Saw Over 1 Million...
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