Use Facebook Insights to Spy on Competitors
This is a little known area on your Facebook business page inside the insights tab that can tell you a lot about your competitors. It can also help you find content to share simply. I believe this is a very under-utilized tool that can really help a business. In this post, I’m going … Read the rest
Pinterest is a marketing machine, but why? In this post, I will walk you through many different reasons why I believe Pinterest is one of the most powerful platforms to market products or services on the internet.
How Does Marketing Come Into This?
Pinterest serves a slightly different function in social media. It is not the place where … Read the rest
This post is about a new student of mine and is part of Ann Sieg’s community. I recently heard her story and had to share her Facebook Live Case Study Success Story. It is absolutely amazing and shows the power that Facebook Live can really have on a business.
Hit the Bullseye with Facebook Ads done the Right Way
This is a visual of a dartboard analogy to show how a business can go from not getting any results on Facebook with your ads to getting results with Facebook ads done the right way.
I explain each part of the dartboard in detail below the infographic.
OFF THE BOARD … Read the rest
Facebook is testing and doing a slow roll out of Facebook Page templates. You may have this now or you might be waiting for the rollout.
It seems like Facebook secretly launched ‘templates’ for your Facebook Page. I’m part of a social media mastermind group that Hugh Briss runs and he posted how his page template completely reorganized itself. His … Read the rest
Favorite Social Media Management Tools – These 5 favorite social media management tools all work in their own unique way. My suggestion is to test and look for the features you need. I personally use Sprout Social daily and highly recommend. I don’t use Hootsuite as much as I used to, but do suggest it for some of my clients.
This … Read the rest
How to audit your Pinterest Page or Profile
How to audit your Pinterest Page or set up from scratch is extremely important in terms of how you are found within the Pinterest search engine. Pinterest is not only a social network, but it is also quite the search engine. I use Pinterest over Google often when searching for so many things, … Read the rest
Social Media takes time…compare it to fishing.
The infographic below was created by Post Planner to demonstrate the steps it takes to gain a new customer or client using social media. If you expect the business to roll in because your business is on Facebook, you are sadly mistaken. It takes time and patience. It takes techniques and strategies. It … Read the rest
6 Powerful Ways to Supercharge your Facebook Page in 2015
This post was recently featured on Social Media Today.
Business owners, entrepreneurs and marketers have been wondering if they should just give up Facebook altogether and move elsewhere. I’ve heard so many people’s complaints. “Facebook doesn’t work anymore.” “My page has no reach.” “I hate Facebook.” “Nobody sees my posts.” … Read the rest