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Why Pinterest is a Marketing Machine

Why Pinterest is a Marketing Machine

Pinterest is a marketing machine, but why? In this post, I will walk you through many different reasons why I believe Pinterest is one of the most powerful platforms to market products or services on the internet.     How Does Marketing Come Into This? Pinterest serves a slightly different function in social media. It is not the place where(…)

5 Simple Tools to Create Video for Facebook

5 Simple Tools to Create Video for Facebook

5 Simple Tools to Create Video for Facebook I’d like to start out this post by pointing out ‘why’ video is so important on Facebook. If you understand just how important it is, then you will really want to learn how you can create video more often and these are 5 tools that will help! Why Video for Facebook? Facebook(…)

Video vs Graphic in Facebook Ads

Video vs Graphic in Facebook Ads

Video vs Graphic in Facebook Ads – Which do you think would work better? One of the most effective tools in Facebook that marketers and businesses can make use of to generate massive profits fast is the use of Facebook ads, where you create demographic, targeted ad campaigns. Facebook advertising is getting increasingly popular with marketers and businesses primarily due(…)

Create a Strategy – Know your Goals and Your Target Audience

Create a Strategy – Know your Goals and Your Target Audience

Create a Strategy – Know your Goals and Your Target Audience You may know that defining a target audience is a best business practice. But, defining a target audience is a best practice for anyone that is looking to give others something. It might be a salary, investment, or money in exchange for a product or service. Whenever you need(…)

5 Top Facebook Ad Mistakes

5 Top Facebook Ad Mistakes

What are the 5 Top Facebook ad mistakes businesses make? Please let me preface this with that while your reading (or listening), you may be feeling like these are 5 Top Facebook ad mistakes you are doing. Don’t feel bad for making these mistakes. Often these mistakes happen because the business owner just doesn’t know better. I am writing this(…)

5 Simple Video Ideas for Business

5 Simple Video Ideas for Business

5 Simple Video Ideas for Business #1: Customer Videos – Testimonials Any type of business where you have happy customers or if you happen to be with them, If you own a business, such as on orthodontist office, simply grab that phone and take a quick video testimonial. It can be super, super quick. Another idea is to have them(…)

Repurpose Content In Different Places and Formats

Repurpose Content In Different Places and Formats

Repurpose Content In Different Places and Formats Often times, it may seem like you have a lot of work to do, just in online marketing. You have writing newsletters, emails, articles and blogs, social media posts, graphics, videos and possibly more than that. You might do this because you want to reach your customer in every way imaginable.  You will(…)

Facebook Live Case Study Success Story

Facebook Live Case Study Success Story

This post is about a new student of mine and is part of Ann Sieg’s community. I recently heard her story and had to share her Facebook Live Case Study Success Story. It is absolutely amazing and shows the power that Facebook Live can really have on a business. Karen runs a business that sells scrap booking items called Stampin’ Up! She has(…)

Hit the Bullseye with Facebook Ads done the Right Way – Infographic

Hit the Bullseye with Facebook Ads done the Right Way – Infographic

Hit the Bullseye with Facebook Ads done the Right Way   This is a visual of a dartboard analogy to show how a business can go from not getting any results on Facebook with your ads to getting results with Facebook ads done the right way. I explain each part of the dartboard in detail below the infographic.   OFF THE BOARD(…)

Pinterest Rotating Showcase Profile Design – How to set it up

Pinterest Rotating Showcase Profile Design – How to set it up

Pinterest Rotating Showcase Profile Design is NEW! The majority of social networks – Facebook, Twitter, LinkedIn and Google+ – all have big images at the top of their profiles to showcase their business. Although Pinterest is an image-based social media platform, it did not have this option until a few days ago. This is an option that everyone using Pinterest(…)